Nonetheless, during this period he had acquired the well-known New York City-based retail and catalog business of Hammacher-Schlemmer & Co. Purchased from the conglomerate Gulf + Western, I advised him in the final negotiations that took place in the early 1980s in what was then known as the Gulf + Western Building at 15 Columbus Circle at the southwest corner of Central Park. At the time, Gulf + Western was one of America’s largest companies.
As we entered the building, we passed through a group of nuns protesting outside. They were apparently unhappy with Gulf + Western’s policies in the West Indies. The company owned thousands of acres in the Dominican Republic, replete with sugar plantation and cattle. When Bradford had won the auction for Hammacher, Gulf + Western’s president, David (Jim) Judelson asked the two of us to join him for lunch in his private dining room at the top of the building. As the elevator arrived at the executive suite, two armed security guards with weapons drawn were there to greet us. If the nuns downstairs weren’t the threat, Gulf + Western certainly thought it had bigger unseen enemies lurking about.
The small dining room had large windows offering spectacular views of Manhattan. At the time, Gulf + Western was only a tenant in the building, not its owner. Its owner oddly enough was Bankers Life & Casualty Co., the massive insurance corporation established by John MacArthur. It was the primary asset willed to the MacArthur Foundation upon his death. Knowing that Rod was MacArthur’s son and a director of the Foundation, Judelson joked that if the window blinds needed to be repaired, he now knew who to call.
Not long after Bradford closed the purchase of Hammacher that day, the Foundation, under a legal requirement to divest its operating businesses, sold the Gulf + Western Building and 18 other New York properties for over $400 million. In time, Gulf + Western fell apart, and in 1994, architect Philip Johnson oversaw the renovation of the building and it was reopened as the Trump International Hotel and Tower.